Strategies To Increase The Competitiveness Of Private Madrasah Aliyah MA YPPA Cipulus Purwakarta And MA Al-Muthohhar Purwakarta

Authors

  • Akhmad Sulaiman STAI Dr. KHEZ Muttaqien Purwakarta, West Java, Indonesia
  • IIm Wasliman Uninus Bandung West Java, Indonesia
  • Adjat Sudrajat Uninus Bandung West Java, Indonesia
  • Agus Mulyanto Uninus Bandung West Java, Indonesia

DOI:

https://doi.org/10.51601/ijersc.v3i6.533

Keywords:

Strategy, Increasing Competitiveness and Private Aliya Madrasah.

Abstract

Education has an important role in human life. In its management, formal education in Indonesia at the elementary and
secondary levels is carried out in educational units called schools or madrasas. Today's education units face challenges,
both from similar competitors and the demands and expectations of society. For this reason, educational units need to
be competitive. Even so, Madrasah Aliyah must also have competitiveness. From this background, the researchers set
out to study by presenting a study entitled Strategies for Increasing the Competitiveness of Private Madrasah Aliyah at
MA YPPA Cipulus Wanayasa and MA Al-Mutohhar Plered Purwakarta. The purpose of this study is a qualitative
approach with a descriptive method that describes strategies for increasing competitiveness in the MA YPPA Cipulus
Wanayasa Purwakarta and MA Al-Muthohhar Plered Purwakarta. Data collection was carried out by interview,
observation and literature study, using qualitative analysis. Based on the research results, madrasas scan the internal
and external environment, have a number of advantages and also weaknesses, Madrasas formulate strategies to
increase competitiveness in the form of missions, goals, strategies and policies, implement strategies to increase
competitiveness in madrasas, Madrasas evaluate and control strategies for increasing competitiveness competitiveness
and madrasas that are competitive are relatively in demand by the community. observation and literature study, using
qualitative analysis. Based on the research results, madrasas scan the internal and external environment, have a number
of advantages and also weaknesses, Madrasas formulate strategies to increase competitiveness in the form of missions,
goals, strategies and policies, implement strategies to increase competitiveness in madrasas, Madrasas evaluate and
control strategies for increasing competitiveness competitiveness and madrasas that are competitive are relatively in
demand by the community. observation and literature study, using qualitative analysis. Based on the research results,
madrasas scan the internal and external environment, have a number of advantages and also weaknesses, Madrasas
formulate strategies to increase competitiveness in the form of missions, goals, strategies and policies, implement
strategies to increase competitiveness in madrasas, Madrasas evaluate and control strategies for increasing
competitiveness competitiveness and madrasas that are competitive are relatively in demand by the community

Downloads

Download data is not yet available.

References

Law Number 20 of 2003 concerning the National Education System. Jakarta: Ministry of National Education

RIhttps://emispendis.kemenag.go.id/Retrieved December 27, 2021

regulation of the minister of national education of the republic of Indonesia number 41 of 2007 concerning

process standards for primary and secondary education units. Jakarta: Minister of National Education

Aedi, N. (2012). Fundamentals of Education Management. Bandung: Main Scholar Library.

Huda, K. (2016). Madrasah Problems in Improving the Quality of Education. Research Dynamics, 309 - 336.

Jihad, Asep., et al. (2018). Development of a Global Competitiveness Model for Madrasah Ibtidaiyah. Jakarta:

Director General of Islamic Education Ministry of Religion of the Republic of Indonesia

Mulyasana, D. (2015). Quality and Competitive Education. Bandung: Youth Rosda Karya.

Sugiyono. (2013). Qualitative-Quantitative Research Methods and R&D . Bandung: Alphabet.

Tholkhah, I. (2016). Strategies for Increasing Madrasah Competitiveness: A Case Study of MIN Madiun.

Education: Journal of Religious and Religious Education Research.

Umayah, S. (2015). Efforts of Teachers and Principals of Madrasas. Mudarrisa: Journal of Islamic Education

Studies, 259-288.

Tilaar. HAR, & Nugroho, Riant. (2012), Education Policy. Yogyakarta: Student Libraries

Sallis, E. (2011). Integrated Quality Management Education The Strategic Role of Education in the Modern Era

of Globalization. Yogyakarta: IRCiSoD

Riyadi and Fahrurrozi. (2015). Total Quality Management In Education: Models, Techniques and

Implementation. Yogyakarta: IRCiSoD.

Grab it, Freddie. (2013). Marketing Research. Jakarta: Gramedia Pustaka Utama

Novan Ardy Wiyani, (2016). “Competition and Development Strategy for Islamic PAUD Institutions

Competitiveness in Islamic Kindergarten Al-Irsyad Banyumas”. Journal of Islamic Education Management,

Volume I Number I

Assauri, Sofyan (2013). Strategic Management : Sustainable Competitive Advantages, Jakarta : Rajawali Pers

International Journal of Educational Research & Social Sciences ISSN: 2774-5406

https://ijersc.org/

Regulation of the Minister of National Education Number 22 of 2006 concerning Science Learning Objectives.

Jakarta: Dediknas

Usman, Husain. (2011). Management: Theory, Practice, and Educational Research. Issue 3. Jakarta: PT Bumi

Aksara

Bahri, S. (2010). Optimizing Principal Performance. Jakarta: Gibon Books

Makawimbang, Jerry. (2012). Quality Educational Leadership. Bandung: Alphabet

Putra, SR (2013). Science-Based Creative Teaching and Learning Design. Yogyakarta: Diva Press

Mardapi, Djemari. (2012). Education Measurement, Assessment, and Evaluation. Yogyakarta: Nuha Medika

Sukarna. (2011). Fundamentals of management. CV. Mandar Maju: Bandung.

Downloads

Published

2022-12-27

How to Cite

Sulaiman, A. ., Wasliman, I. ., Sudrajat, A. ., & Mulyanto, A. . (2022). Strategies To Increase The Competitiveness Of Private Madrasah Aliyah MA YPPA Cipulus Purwakarta And MA Al-Muthohhar Purwakarta. International Journal of Educational Research and Social Sciences (IJERSC), 3(6), 2186–2197. https://doi.org/10.51601/ijersc.v3i6.533

Most read articles by the same author(s)

1 2 > >>