Sustainable Tourism Development In The Context Of Regional Development At Ponot Waterfall, Asahan Regency

Abstract

This Ponot Waterfall tour is located in Tangga Village, Aek Songsongan Regency, Asahan
Regency, close to the Sigura-gura Dam and Rafting Tour which is an international event. The
objectives of this study are (1) to analyze the strategy for developing sustainable tourism at
Ponot Waterfall in Asahan Regency; and (2) analyzing the utilization of sustainable tourism
development at Ponot Waterfall in the framework of regional development in Asahan Regency.
The research method used is descriptive qualitative using SWOT analysis. Determination of
informants using Purposive Sampling method. Data in this study were collected by interview,
observation and document observation techniques. The results of this study are (1) the
government needs to increase the development of Ponot Waterfall as a leading sustainable
destination in Asahan Regency. (2) the importance of paying attention to the utilization of Ponot
Waterfall from an economic, social and cultural perspective for the surrounding community.
Thus, it is expected to increase tourist visits to Ponot Waterfall and improve the welfare of the
Asahan community as a whole